Love it or hate it social media is there to make us connect. It is a network for connections to be made and followed via the online world.
One of the advantages of social media is that you can connect with people from the safety of your own space and not have to go out and try and attend events and make connections, a little like cold calling in effect.
This advantage can quickly turn into a disadvantage if done the incorrect way.
There is also a networking etiquette applicable to online networking.
Business Coach Janet Culpitt joined me on the show to discuss topic.